Take Your Travel to New Heights with Langham’s ‘Have a Brilliant Flight’ Programme

Langham Hospitality Group’s (LHG) loyalty and experiences platform, Brilliant by Langham, has unveiled an exciting new programme designed to elevate the travel experiences of its members. Aptly named ‘Have a Brilliant Flight’, the initiative allows members to convert their accumulated loyalty points into airline miles with four renowned carriers: Cathay Pacific, Singapore Airlines, Air China, and China Eastern Airlines.

A New Era of Rewards for Brilliant Members

Since its debut earlier this year, Brilliant has offered members personalised and enriching experiences across Langham Hospitality Group’s 33 participating hotels. The introduction of the ‘Have a Brilliant Flight’ programme elevates these rewards, providing members with even greater value by extending benefits beyond Langham properties.

“This milestone reflects our commitment to enhancing member experiences by offering unparalleled flexibility and choice. Through our airline partnerships spanning the world’s major alliances—Oneworld, SkyTeam, and Star Alliance—we are redefining travel rewards to make every journey truly brilliant.”

Lawrence Ng, Senior Vice President of Sales & Marketing at LHG

Simple Steps to Convert Points to Miles

The process of converting points to miles has been designed to be seamless and user-friendly:

1. Log in to your Brilliant account.
2. Navigate to the ‘my Brilliant dashboard’ page.
3. Click the ‘Transfer Points to Airline Miles’ button.
4. Select your preferred airline, enter the desired number of points, and submit the form.

Members can now use their accumulated points to enjoy flights with some of the world’s most prestigious airlines, ensuring that every mile contributes to unforgettable travel memories.

Celebrate with Bonus Miles and Social Campaigns

To mark the launch, Brilliant members can take advantage of a ‘Bonus Miles’ offer. First-time points-to-miles conversions during the promotion period (15 November 2024 – 31 January 2025) will earn up to 1,000 bonus miles, subject to availability. Each partner airline has reserved 2,000 spots, so early participation is key.

Additionally, members can win up to 100,000 miles by participating in Brilliant’s social media campaign from 15 November to 15 December 2024. Share your most cherished travel memories on Facebook or Instagram, tag friends, and follow Brilliant’s accounts for a chance to be one of ten winners. Creative stories will be rewarded with Brilliant points, convertible into miles.

Join Brilliant and Start Your Journey

Not yet a member? Sign up for Brilliant via this link to receive 500 welcome points as a complimentary gift.

For full details on the ‘Have a Brilliant Flight’ programme, visit the official website:
https://www.brilliantbylangham.com/en/offers/general-offers/haveabrilliantflight.

Elevate your travels and enjoy a journey as brilliant as your destination!